5 Steps to Successfully Announce Your Blog Online
- Make sure you have some great posts already posted on your blog to give people an idea of what they can expect from your blog.
- Draft an email/social media posts letting people know about your new blog.
- In these posts and in the email, be sure to include specific reasons why people should check out your blog. Tell them exactly what they can expect and what your heart and hope is for your blog. (Don’t just say, “Come check out my blog; give people a reason WHY they will resonate with your blog.“)
- In this same email and on your social media posts, invite people to subscribe to your blog and to also follow your blog-specific social media platforms. (This is important. Most people won’t think to regularly go check your site. You want them to subscribe so they’ll be notified when you have new posts!)
- Keep posting great posts and bringing value to your audience!
You can occasionally mention your blog on your personal social media posts — when you have a post you’re really excited about or when you’re launching a new product or have something else to share that you think everyone who knows you personally would love to find out about. However, I recommend doing this sparingly… probably no more than once a month or every other month.
And finally, while I think that it’s fantastic to try to regularly post to your blog, don’t stress about having to be perfectly consistent. Make it a priority in your weekly schedule and be intentional about sticking with your blogging time as much as is possible, but know that life happens and it’s okay if you miss a week posting here and there. It’s your blog and you’re not a slave to it! Let it be a blessing to you and your family; not a burden.

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